imagi Labsimagi redefines technology education by bridging the gap between evolving technology and schools’ ability to teach AI, coding, and STEAM. imagi is an AI-powered solution that removes educators' CS anxiety and sparks students’ passion for technology. With imagi Edu, teachers can teach computer science to students in grades 3-12 without needing any coding experience.
As the Product Marketing Associate, I handled end-to-end marketing across content, design, and growth. I created visual assets for the product page and published SEO articles on Shopify. I ran email A/B tests via Klaviyo and built a multi-platform strategy that grew TikTok and Instagram engagement by 43%. I also led a LinkedIn B2B prospecting effort that generated 230 warm leads, onboarded directly into Pipedrive.
SMM
Implemented a content growth strategy that grew engagement by 43% across TikTok and Instagram.